"Peddi”: Ram Charan’s Rs 300 Crore Spectacle Set to Redefine Telugu Cinema.

"Peddi”: Ram Charan’s Rs 300 Crore Spectacle Set to Redefine Telugu Cinema

Introduction

Following the monumental success of RRR, Ram Charan is back with Peddi—an ambitious rural sports drama that’s already breaking records before release.

1. A Pan‑India Powerhouse

Directed by Uppena’s Buchi Babu Sana and starring Janhvi Kapoor, Shiva Rajkumar, Jagapathi Babu, and Divyenndu Sharma, Peddi is crafted for a nationwide audience.

2. Rs 250–300 Crore Budget

With an initial budget crossing ₹250 crore and rising, Peddi may become one of Telugu cinema’s most expensive ventures—possibly touching ₹300 crore.

3. Spectacular 1980s Set Recreation

A sprawling replica of Vizianagaram circa the 1980s—including village streets, a train station, and a stadium—is being erected on Hyderabad’s outskirts under art director Avinash Kolla.

4. Top‑Tier Technical Craft

Insider reports credit the soaring costs to “elaborate period sets” and “top‑notch technical crew” aimed at authenticity and scale

5. Massive OTT Payoff

Netflix has secured the post‑theatrical OTT rights for a staggering ₹105–110 crore—among the highest deals for a Telugu film to date.

6. Strategic Release Date

Slated to hit theatres on March 27, 2026—Ram Charan’s birthday—Peddi aligns star appeal with fan celebration.

7. Music by A.R. Rahman

The soundtrack is headed by Oscar‑winner A.R. Rahman, who’s already completed four tracks, adding prestige and pan‑India allure.

8. Rugged Heroics

Ram Charan adopts a gritty village hero avatar: rugged looks, a nose ring, and traditional sports themes like wrestling and rustic cricket drive the narrative.

9. Strong Co‑Producer Credentials

Co-produced by Vriddhi Cinemas and Mythri Movie Makers, and presented by Sukumar Writings, the film carries heavyweight backing.

10. Record‑Breaker in the Making

With its colossal budget, high-stakes OTT deal, A‑list cast and crew, Peddi is poised to become a landmark in Ram Charan’s career and push Telugu cinema’s limits.

Final Thoughts

Peddi is shaping up to be a genre-defining spectacle—a marriage of gritty storytelling, lavish production values, and strategic star power. If executed well, it can join the ranks of Telugu blockbusters like RRR and Baahubali, while setting new benchmarks in scale and OTT value.